HonestFew on the Amazon TOS Update on Customer Reviews (October 3, 2016)

A big policy shift…

Amazon no longer permits providing free or discounted products in exchange for reviews.

What’s HonestFew doing now?

Effective October 3rd, HonestFew shoppers are not requested or required to leave a review of Amazon products in order to get discounts (past or present). And going forward, discounts will not be offered, requested, or provided in exchange for a review.

What is HonestFew’s plan going forward?

HonestFew will focus on being a sales platform, not a review platform. HonestFew is still the best way to get more sales for listings, which Amazon sellers need to get momentum.

In accordance with this TOS update, discounts will not be offered, requested, or provided in exchange for a review. With that said, HonestFew shoppers can still buy discounted products just like any flash sale offer, deal site, or Black Friday promotion (and like any organic shopper, leave a review if they’d like to). Discounts aren’t being traded for reviews. It’s solely discounts for their own sake.

So I can still sell products using promo codes?

Yes. In their Seller Central FAQ from October 3rd, Amazon clarifies:
“Q: Can I continue to offer discounts and promotions to customers?
A: Yes. You may continue to offer discounts and promotions as long as they are not offered in exchange for reviews.”

How do I get reviews now?

As regular Amazon shoppers, our members will review products if they want to. But, in line with this TOS update, HonestFew shoppers are not requested or required to leave a review of Amazon products in order to get discounts.

Ultimately, getting reviews and seller feedback is a matter of providing good post-sale customer service to buyers. Period. When you run an HonestFew promotion, we give you the opportunity to run built-in customer service email campaigns for the shoppers who receive your product.

Why are HonestFew promotions more effective than ever?

Because Amazon sellers need sales to build momentum and attract organic customers. Promoting your product with HonestFew means

(1) Creating an offer
(2) Selling it to our 50k+ member community, and
(3) Following up with customers via built-in customer service campaigns. Our members aren’t requested or required to review.

Going forward, HonestFew is a sales platform that gives sellers the momentum they need to make more money.

What’s next? 

If you’re currently running a promotion with HonestFew, we’ll be updating our systems over the next 24 hours to be in total compliance with the TOS update, and we’ll get in touch with you once we’re ready to proceed with your promotions. Email us at hello@honestfew.com with any questions.

Where can I read more?

> Amazon’s press release: https://www.amazon.com/p/feature/abpto3jt7fhb5oc
> Amazon’s updated Community Guidelines: https://www.amazon.com/gp/help/customer/display.html?nodeId=201929730

Please get in touch by email with any questions.